Category Archives: Business Strategies

Travelin’ at the speed of “Say What?!”


Who can it be now?

Don’t have long…but I have just enough time to tell you this: early this morning, while watching a popular weekly TV show (now also in syndication), I saw a very successful actor in a guest role and thought, “I wonder if he’d give me an interview?”

Then I set out for the hunt.

After jumping through hoops, I was able to find his management team. They instructed me to email ‘so-and-so’ at ‘such-a-place’ – and in less than two hours, I had a hearty YES!

Say what?!

Seriously, I wanted to say, “Uh, does he realize it’s just ME? Juice?” Then I thought I’d play the ‘cool card’ and was like: “Okay, that’ll be great. Let’s talk and come up with an appropriate date for us to do that.”

This is big, folks. So watch for my upcoming announcement next week on my main blog, following scheduling negotiations.

I think you’ll be impressed…I know I am.

Have a great weekend!

JBlair Brown / aka “Juice”
Life = Not always manageable, but it sure ain’t boring!

 

Rebranding Juice


In case you’re wondering…I’ve been ‘away’. Kinda.

I’ve actually been rebranding “Juice.” (That’s me.) You see, I’ve not completely given up on this particular blog, but like in all businesses, there comes a time when you need a change. You need to refocus, to go back to the drawing board.

And that’s what I did. I’m restructuring, re-branding, re-focusing my energies toward my latest goal: radio host. Turns out I’m quite good at it. (You can listen to my show by following this link.)

My BlogTalkRadio show, Livin’ the Dream! with JBlair Brown, is an entertaining, informative talk show that features writers, authors, musicians, filmmakers – basically anyone in the entertainment and writing industries. So you can see how I might have re-directed my focus – for now.

At any rate, I’ll still continue to share my “rants” from time to time, but for now join me at BrandingJuice. Thanks for keeping up.

All the best,

JBlair Brown / my friends call me “Juice”
Still ranting after all these years.

Birth of ‘the baby’


Ahhhh.

That’s the sound of relief from the ‘birthing’ my new ebook, “YOU Can Become a Freelance Writer in 60 Days,” which was loaded onto Smashwords’ website just yesterday.

It was a grueling task but, like any birth, well worth it.

I’m thrilled with my ebook! I know there are several other books and ebooks on the topic but none of them have my particular story, my wit, my past – and that makes mine unique. It’s one of the things I talk about in the ebook: We all have our own story to tell, our own way of telling it – so in essence that qualified us to become writers in our own right.

I’ve had people ask me how I did it, how I broke through and became a writer (as if it’s some magic bullet). And I tell them the same thing I’m going to tell you: I made up my mind to write. I don’t mean to minimize it, but that’s pretty much how it began.

Sure, there are other things I had to implement: a structured plan, tenacity, determination  and (I think this is the most important part) humility to realize that I didn’t have all the answers (or none at all quite frankly).

To put it simply: it took some doing..but not much more of ‘a doing’ than working for someone else and making their dreams and goals a reality.

So there you have it: how I became a freelance writer – and it took FAR longer than 60 days – and that’s why I was determined to write this ebook…so that others (like you) can dodge the missteps that I took and propel to writing success much quicker than it took me.

If you’d like a glimpse of what my ebook has to offer, just download it here and read how YOU Can Become a Freelance Writer in 60 Days and start making your life over.

I did…and it was well worth it.

All the best,

JBlair Brown / Freelance Writer, PR/Marketing Consultant
Author, “YOU Can Become a Freelance Writer in 60 Days

Join us for our LIVE broadcast w/internet marketer Paul Godines Tue, 12/14, 7pm EST


Livin’ the Dream! with internet marketer Paul Godines.

Are you “in it to win it”? or just going with the flow?


Running your own shop is hard work. It doesn’t matter what that “shop” might be – grocery store, graphic design shop, barber shop – you name it. Point blank: Business (any business) requires diligence and effort.

Plenty of folks simply “wing it” each day, but that won’t give you the impetus to ride the long haul. I’m talking about endurance, sweat, hard work – all that good stuff. In today’s economy, you better be “in it to win it,” meaning “Perish even the thought of failure!”

For certain, just saying it doesn’t make it so. If you’re not willing to expend yourself, work double duty, and trade your dignity for humility – you’re not ready. If you’re not keen on the idea of additional training, networking with others and educating yourself – you won’t succeed.

I know plenty of folks who have brilliant ideas…always coming up with that next Big Thing. And that’s as far as it goes: a though process and nothing else. They’re clearly not “in it to win it.” They’re just winging it. Doing whatever comes next…going with the flow, so long as the flow doesn’t include a challenge.

But when you’re “in it to win it” you welcome the challenge. You thrive off the challenge. Because you KNOW what’s waiting on the other side of the struggle. And you won’t rest until you stare it down face-to-face.

So are you “in it to win it?”

Are you ready? Really ready?

Then get on your mark…

And GO!


Judith Brown is a nationally published freelance writer out of Harrisburg, PA. With nearly 30 years in the work force, her varied background represents county and state governments, non-profit organizations and the advertising and health care industries, among others. Ms. Brown also conducts writing workshops, provides on-site staff training in matters pertaining to workplace culture, and serves as a PR/marketing consultant for small business industries.

Sometimes it’s the little things


The following is a revised version of an original story written by me in January 2008. It’s well worth retelling.

I had none...until...

You never know where you’ll get your inspiration, your motivation, your drive to move forward in this world.

To illustrate, I have a twin sister named June. She’s actually the better of me. I often think of us as Danny DeVito and Arnold Schwarzeneggar in Twins. Like the part in the movie where the evil scientist is explaining how this fascinating plan went awry. He says they took all the best components and mixed them up in some sort of test tube.

As he looks at Schwarzeneggar, he says (I’m paraphrasing here): ‘All the good stuff went into what stands before you.’ Then he turns to DeVito and says, ‘All the crap left over is what you see in the mirror every day.’

i'm the short one

Between June and me, I’m the crap. But don’t feel sorry for me. Quite frankly, I’m okay with it. I’ve made peace with crap, and crap and I get along just swell.

My twin sister’s beautiful, highly intelligent—just like Arnold, she has all the good qualities of the ‘stuff’ that made us. So her response to one of my stories was met with great delight. It was truly what I needed to move forward in my writing career.

To set the stage, I was sitting at my desk at the ad agency NOT writing, but rather, answering phones and setting meeting schedules—my usual routine even after five years. How did it come to this? I’d even taken two copywriting courses to prove to myself and anyone else who cared that I had a real passion and devotion to the art of writing.

I’d get frustrated in my endless pursuit to do more, be more, and then vent to June. She always responded in kind. “You should really start writing seriously. You’re good at it.” Or, “Juice (her nickname for me), your writing’s da’ bomb. You need to do more.”

That’s just June. Always kind and encouraging. Always the rock. I’d listen to her suggestion…and then go back to work and answer calls.

Of course, all the self-improving techniques, all the writing courses I’d taken made no difference whatsoever to my very intelligent but equally stubborn boss, who believed my only purpose in this world was to answer phones and to care for his schedule. (But we’ll save that for a future, Can You Believe My Life? article.)

Anyway, I’d been struggling with how to make a smooth transition from working full-time at the agency to writing from home full-time. This particular morning was no different.

I just had my article, Outside My Window, published on another Web site. I sent it out to several friends and family members to view, but hadn’t really expected to hear from anyone. Several hours later my phone rings at the front desk. I answer it and hear a stern and familiar voice:

“Get up right now! Get up, get your things and walk out that door and never look back! He [my boss] does NOT appreciate your talent! You are wasting your time at that place! You should NOT be sitting at that front desk …”

I was taken aback. In fact, it took me quite some time to recognize the caller and what she was referring to. I knew that voice, but the ranting and raving was unfamiliar territory.

It was June.

She’d just finished reading my article and felt the need to call me with a “Come to Reality” good talking-to! It worked. After remarkably putting things into perspective for me, on that day and in that very hour I knew it was time for me to take my writing much more seriously, because when June—one of the most intelligent, analytical and reasonable persons I’d ever known—tells you to jump ship, your only response should be, “On which side of the boat?”


I worked vigorously for months to get something suitable to, at least, keep me in the lap of luxury in my extremely small efficiency apartment where I reside (heat included). As it turns out, I now have a national client in the health care industry who actually matched my salary from the agency. On the 28th of December, 2007, I resigned from my full-time position and am now writing full-time from my home office. At the time my “home office” was a four by five extension of the bedroom/kitchen area. Small steps indeed.

Point is, today I have a hopeful outlook for my professional career, and I have June. That’s my girl. She doesn’t say much, but when she does she packs a wallop.

If not for June, I’d likely still be sitting at that same desk, answering that same phone, making those same reservations for that same man. No doubt I’d still be depressed and wondering ‘How my life came to this.’

don't remind me...

It wasn’t some grandiose speech from a soapbox, just a simple, “if-you-don’t-get-off-your-butt-and-do-something-with-your-talent” call that pointed me in the right direction. A simple phone call made all the difference.

Indeed, sometimes it’s the little things.

Try Anything!


If you’ve followed my journey for any length of time, you probably noticed that I’m always trying new things: freelance writing, which led me to writing for the healthcare industry, real estate, travel, and many other industries; marketing, which led me to become “partner of sorts” to a local entrepreneur with three businesses of his own; public relations, leading me to become publicist for the region’s oldest jazz organization, as well as contributing writer for the area’s only professional indoor football team; online radio talk show host; and now author of the soon-to-be-released eBook, “YOU Can Become a Freelance Writer in 59 Days!”

Whew! I’m exhausted just thinking of this stuff……but my point is this: sometimes you just have to “try anything.” Opportunities are few and far between, and exceptional opportunities are a definite rarity.

So take whatever you have and make something out of that. It doesn’t have to be extravagant or even a lofty goal; it just has to be ‘something.’

In other words: try anything.